Fakultet za menadžment u turizmu i ugostiteljstvu

ORGANIZING COMMITTEE

Franjo Radišić, Chair (Croatia), Jože Perić (Croatia), Zoran Ivanović (Croatia), Ludmila Novacká (Slovakia), Branka Berc Radišić (Croatia), Risto Gogoski (Macedonia), Zdenko Cerović (Croatia), Olga Dębicka (Poland), Dragan Magaš (Croatia), Tadeja Jere Lazanski (Slovenia), Vlado Galičić (Croatia), Ljubica Pilepić (Croatia), Brigita Bosnar Valković (Croatia)

8^th International Scientific Conference

MANAGEMENT IN THE FUNCTION OF INCREASING THE TOURISM CONSUMPTION

THEME OF THE CONFERENCE:

Marketing Presentation of Accommodation and Destination Facililities Attracts Tourists and Encourages Consumption

Participants of the conference are expected to focus on the following topics:

• Selection and Research of Demand on the Target Market
• Designing the Offer of Catering and Commercial Facilities for the Target Market
• Providing Service Quality
• Defining Terms for Marketing Goods and Services
• Promotion of Goods and Services through Marketing Channels
• Critical Analysis of the Tourist Consumption and Comparison with the Competition
• Impact of Consumption on Tourist Offer
• Management Role in Organization and Development of the Tourist Offer

CONFERENCE VENUE

Conference will be held on 3rd May 2012 at the Ambasador Hotel in Opatija, Croatia. Scientists, experts, managers and enterpreneurs are expected as participants in the conference.

CONTACT

University of Rijeka

Faculty of Tourism and Hospitality Management, Opatija

Primorska 42, p.p. 97, 51410 Opatija, Croatia

Phone: ++ 385 51 294 700, Fax: ++ 385 51 291 965

Ljubica Pilepić, PhD, Conference Secretary

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Franjo Radišić, PhD, Prof. emeritus, Chair